Time in the market, not timing the market, is what builds wealth

Stephen Rogers, Investment Strategist

John Maynard Keynes once famously noted “In the long-run we are all dead.” Investors can count on a similarly long-term truth: in the long-run stock prices rise, but in the short-run they are notoriously hard to forecast. No matter what increments of time are examined – days, weeks, or years – stock markets tend to go up roughly two thirds of the time.

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